Small Business Beware Of The Bottom Feeder: Yelp, Angie’s List, Homeadvisor

bottom feederSmall Business Advertising is full of bottom feeders.  When Locksmith Fort Lauderdale: Free My Lock investigated options – all the bottom feeders were eliminated:  here is why….
90% of people searching the internet go to Google – 10% use the rest of the search engines.
People do look at Google Maps.
People do look at Company Ratings on Google Maps.
People do click on the Advertisements on Google. This is a big mistake as this is where many fraudulent businesses sit.
People do pass over Google Maps, and the Ads and click on the #1 or #2 listing, in hopes it is a legitimate business.
People do skip over Yelp, Angie’s List and Homeadvisor if they are a saavy internet user.
People do use Siri.
Web companies are onto this and want to make a buck off businesses providing real services.
This is why when looking to find a “locksmith near me” ask SIri and the top results pop into Google.
When looking to find the best locksmith in Fort Lauderdale, look at Google Locksmiths with star ratings & real reviews. Remember: most people rate either a 1 star or a 5 star and few between.
Be sure to skip over the directories – none of them offer any value other than consolidating service providers in one place. A small business marketing strategy should focus on SEO promotion and in the case of Free My Lock: We made it to #1 for Locksmith Fort Lauderdale in Canada…..woohoo

In Fort Lauderdale we are still number six – so that goes to say that search engines know your location and give value to ????  Bottom feeders try to flood webpages with
“The Best 10 Keys & Locksmiths in Fort Lauderdale, FL” = Yelp
“Locks & Locksmiths in Fort Lauderdale FL” = YP.com
“10 Best Locksmiths in Fort Lauderdale, FL” Thumbtack
Notice a trend?
The word “Locksmith” & the word “Fort Lauderdale, FL”

Be a smart consumer – starve the bottom feeder.
Be a smart small business – take yourself off of every directory service and focus on Google.
Read our other articles referencing the same problems:  monster directories ,  surviving the beast, and thumbs down to thumbtack.

About Free My Lock:
Free My Lock is a Fort Lauderdale Locksmith specializing in High Security Locks, On Call 24/7 for help with your Emergency Car Lockout or House Lockout. Offering a full range of locksmith services including lock change outs, re-keys, and fresh lock installations to name a few.

Our Locksmith Service Areas in Broward County include: Coconut Creek, Coral Springs, Dania, Dania Beach, Davie, Deerfield Beach, Fort Lauderdale, Hallandale Beach, Hillsboro Beach, Hollywood, Lauderdale Lakes, Lauderdale-by-the-Sea, Lauderhill, Lighthouse Point, Margate, Miramar, North Lauderdale, North Miami Beach, Oakland Park, Pembroke Park, Pembroke Pines, Plantation, Pompano Beach, Sunrise, Tamarac, Weston, Wilton Manors. Call Free My Lock for all your locksmithing needs and expect a trusted locksmith that is the best locksmith in Fort Lauderdale help you out.

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